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References - B2B
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Very well prepared course with many practical tasks and
excercises where the mixture of participants, managers from
different companies, prompted a permanent confrontation
of opinions and experience. The outline of the ways of thinking
of these managers is extremely useful for the process of
co-operation intermediation between Czech and foreign companies.
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The training allowed me to take a peak into marketing form a theoretical
point of view and, at the same time, disclosed practical links between a
plan and a reality. I gained instructions of how to deal with acquired
information in practice.
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The program has practical contribution also for small,
purely local company. It can help to start to change the
way of thinking of employes, who start to concentrate systematically
on client needs, its satisfaction and profit generation.
On the top of that, employees gain unprecedented view on
categorization, priority and approaches to problems solving,
which they face everyday. They learn how to define and classify
these problems, evaluate their significance, objectify them
by statistics methods, which they have learned during the
training.
Seminars MARKETING FOR NON MARKETERS
were already attended also by managers of these companies:
Activa
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Aisis
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Business Angels Czech
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Esselte
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Ewing PR
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FotoStar Sudcolor
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Initiative Media
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Inzert Media
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Lowe GGK Lintas
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Speed Press Plus
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Strate Corp
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Asociation of the Czech Industry and Trade
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Thimm
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Západočeská Energetika
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